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PersoniFest 2019

West Savannah Harbor Golf Resort & Spa 1 Resort Drive, Savannah, GA, United States

Presenting:
Training for Change: Techniques in Change Management

How are association projects like personal training? It's not a joke! Associations and personal training rely on one thing for success: change adoption.

In this fresh approach, discover new change management techniques from an industry that is fundamentally based on motivating change: personal training and health coaching. See how behavior change concepts from coaching can be applied to actual AMS implementation case studies, from an association consultant who is also a certified personal trainer and health coach.

AMSFest Chicago 2019

Catalyst Ranch 656 W. Randolph, Suite 3W, Chicago, IL, United States

Sponsoring

Washington Society of Association Executives (WSAE) Annual Conference 2019

Hilton Vancouver Washington 301 W 6th St, Vancouver, WA, United States

Presenting:
Developing Customer-Centric Value Propositions

Do you know how you improve your customer's day-to-day lives? Can your board members rattle off an elevator pitch to any type of member? Do you know why your members renew each year? If you can't answer these questions, you need to develop a stronger value proposition. And if you think your benefits are your value proposition, they aren't!

Presenting:
Basic Market Testing and Analysis

After developing your value propositions, this session will help you learn a framework to determine what customer data you need and how to gather and use it. We will continue with more exercises and takeaway tools to help the non-marketer develop a market test and make a plan to analyze the results.

American Society of Association Executives (ASAE) Annual Conference 2019

Greater Columbus Convention Center 400 N High St, Columbus, OH, United States

Developing Customer-Centric Value Propositions Do you know how you improve your customer's day-to-day lives? Can your board members rattle off an elevator pitch to any type of member? Do you know why your members renew each year? If you can't answer these questions, you need to develop a stronger value […]

Community Brands Xperience 2019

Walt Disney World Swan and Dolphin Resort Orlando, FL, United States

Attending: Contact me to meet up at the conference!

CalSAE Seasonal Spectacular 2019

Hyatt Regency & Sheraton Grand Sacramento Sacramento, CA, United States

Exhibiting and participating in the EXCHANGE appointment show Visit us at booth 16, or contact me to learn how to get a free registration and meet during EXCHANGE!