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Webinar: 7 Easy Steps for a DIY Organizational Assessment with Association TRENDS

July 12, 2022 @ 2:00 pm - 3:00 pm

Times shown in Eastern Daylight Time. 

Organizational assessments help align operations with strategy.

While associations can certainly benefit from a professional, outside perspective, seven do-it-yourself steps can generate immediate insights and lead to long-term effectiveness.

This new TRENDS webinar maps out these steps—and how they can help you make the right decisions to move your association forward.

In this one-hour webinar, association management consultant Vanessa Dennison shows you a step-by-step method for conducting a high-value organizational assessment — and using it to align people, processes and technology with your strategy for building an industry-leading association.

Know what changes to make and how

You’ll discover do-it-yourself steps that can generate immediate insights and give you the confidence to make tough decisions and seize opportunities. Plus, you can ask your own questions during the webinar.

Reserve your space now for expert guidance on how to conduct and use an organizational assessment to move your association forward, including how to:

  • Gain insights on aligning your strategic plan with your people, processes and technology
  • Identify operational inefficiencies and ways to improve
  • Evaluate program offerings for potential changes and opportunities
  • Motivate organizational change through staff buy-in
  • Understand today’s trends and best practices in association management

You’ll come away ready to conduct an assessment that helps you take your association farther, faster by getting the right people with the necessary skills and training together with efficient processes and capable technology.


Meet Your Webinar Leaders

Vanessa Dennison is a Certified Association Executive and Certified Business Analyst Professional. She owns Dennison & Associates, an association consulting firm offering business analysis and project management services to membership organizations.

Vanessa has more than 20 years’ experience working with dozens of trade and professional associations and unions, both as a staff member and an industry consultant. She applies proven expertise, industry best practices, and a deep commitment to each client to deliver superior results.


Who Should Attend

This webinar is of value to associations and nonprofits. Attendees who will benefit most include:

  • CEO
  • COO
  • CIO
  • Chief of Staff
  • Chief Administrative Officer
  • Associate/Deputy ED
  • VP/Director, Operations
  • Director, Human Resources

CAE Credits: All live webinar attendees are eligible for 1 CAE credit hours. Association TRENDS is a CAE Approved Provider. Our programs meet the requirements for fulfilling the professional development requirements to earn or maintain the Certified Association Executive credential. We will maintain records of your participation in accord with CAE policies. For more information about the CAE credential or Approved Provider program, please visit

Have a question? Vist our FAQ page here



July 12, 2022
2:00 pm - 3:00 pm


Virtual Event


Association TRENDS
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